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Available Positions

Monday, January 28, 2013

F/T - Content Strategist - Aplitrak (NY)

Content Strategist

We are currently seeking a Seasoned Content Strategist who understands how to sell and position content strategy, can execute various aspects of a holistic content strategy including: content assessment (Audit, inventory and gaps analysis); content lifecycle development and execution; content management (getting an organization to understand the editorial calendar, adhere to production plan; and understand content governance and rollout. Moreover, some content design may be necessary, such as working with XD team to provide inputs into the design process.

Your main responsibilities will be :
  • Creating or reviewing site structure and nomenclature for the most intuitive presentation of content
  • Helping to drive and manage the end-to-end content lifecycle in an environment that is newer to digital publishing
  • Establishing and/or maintaining editorial standards and accuracy of content
  • Generating or overseeing an inventory/matrix of all site content, including related assets
  • Understanding the various aspects of content strategy including: content assessment (inventory and audit), content structure and modeling for a CMS, development of strategic intent and content POVs for new areas of the site, content inputs into wireframes and content matrix, all aspects of content production.