Market Research Manager (Job Number: 090140)
Description
About Dow Jones
Dow Jones & Company is a subsidiary of News Corporation (NYSE: NWS, NWS.A; ASX: NWS, NWSLV; www.newscorp.com). Dow Jones is a leading provider of global business news and information services. Our Consumer Media Group publishes The Wall Street Journal, Barron's, MarketWatch and the Far Eastern Economic Review. Our Enterprise Media Group includes Dow Jones Newswires, Factiva, Dow Jones Client Solutions, Dow Jones Indexes and Dow Jones Financial Information Services. Dow Jones owns 50% of SmartMoney and 33% of Stoxx Ltd. and provides news content to radio stations in the U.S. Since 1882, the Dow Jones name has been synonymous with accuracy, integrity and trust. Dow Jones has been the benchmark by which other business- and financial-news organizations measure themselves.
Position Description
Dow Jones & Company, the world's premier provider of business news and information, is currently seeking a Market Research Manager to join the Consumer Insights team at our midtown Manhattan location. As Market Research Manager, you will execute consumer research for Dow Jones products including The Wall Street Journal, The Wall Street Journal Online, Barron's, Barron's Online, MarketWatch and new product development, and provide actionable recommendations to inform business decisions. You will be responsible for conducting and managing all phases of quantitative and qualitative research, as well as analysis of syndicated research. Responsibilities include research design, developing quantitative and qualitative instruments, survey management and sampling design, data analysis, report writing and presentation. Types of research include product development, brand tracking, attitudes and usage, market forecasting, customer satisfaction, online usability testing, concept and message testing
Position requirements
Bachelor's degree required, advanced degree preferred. - 3-5 years experience in market research including: - developing questionnaires and writing research reports from survey data - managing all stages of quantitative and qualitative research projects - managing successful completion of field process - designing and conducting analysis of survey data with statistical software, including interpreting and preparing visual presentation of data - conducting online research, programming skills preferred - conducting focus groups, online user testing and/or 1x1 interviews - Experience with syndicated sources such as MRI and Mendelsohn a plus - Excellent organizational, analytical, and written/verbal communication skills are critical - Strong PC skills, including SPSS & Microsoft Office (Word, Excel, Access, and Powerpoint) - Ability to lead projects independently and to work as part of a team - Detail-oriented, proactive, flexible and able to handle multiple projects simultaneously.
Apply online https://newscorp.taleo.net/careersection/djexternal/jobdetail.ftl
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