The Advertising Research Foundation is seeking a Senior Research Analyst.
TITLE: Senior Research Analyst
DEPARTMENT:
Solutions and Engagement
REPORTS
TO: Knowledge Center Sr.
Director
FLSA: Exempt
EQUIVALENT EXTERNAL TITLE: Sr. Analyst, Researcher, Knowledge Center
Specialist
POSITION SUMMARY:
The Senior Knowledge Specialist works with the Knowledge Center
team to provide ARF members actionable insights and curated information driving
action and decision-making. The responsible for this role will compile, analyze
& synthetize information and data on industry’s hot topics, assisting &
coaching members in use of self-service tools, providing direction and
referral, taking on appropriate questions. The Senior Knowledge Specialist has
also a key role on the design and implementation of the knowledge architecture
strategy, as well as making it accessible and actionable to members. This
person is also actively involved in the design and development of the Knowledge
Center publications – such as the ARF newsletters - and web content.
The ARF Knowledge Center’s mission is to empower our members
with ARF and industry knowledge and make it accessible 24x7.
Established
in 1953 to serve as a central resource for the wealth of materials relating to
advertising research, The ARF Knowledge Center houses historical reports,
papers, and videos developed from the formative years of the advertising
research industry to the latest and most current information.
The ARF Knowledge
Center also offers specialized tools and services to help members keep
up-to-date with the latest knowledge and assist them in solving leading- and
bleeding- edge solutions applicable to their business needs.
About the ARF:
The Advertising Research Foundation is the recognized
authority on how advertising works – we’ve thrived at the center of one of the
world’s most dynamic professions for 78 years.
Today we continue to break new ground, pioneering the most advanced
technologies and methodologies, bringing our distinct voice to bear on
essential industry issues, and helping thousands of advertising research
professionals chart new paths to growth.
Our conferences, workshops, intellectual capital and best-in-class
research partnerships set the industry agenda, as does our extraordinary
membership, which features corporate leaders such as CBS, NBC Universal,
Disney, Google, Facebook, Microsoft and Procter & Gamble, and digital and
media pacesetters including hulu, Viacom, Gannett, ESPN, and Conde Nast.
We are committed to further growing our influence and
membership in the rapidly changing industry environment and seek motivated,
forward thinking professionals to join us in this endeavor.
PRIMARY
RESPONSIBILITES
- Answer
ARF member research requests and assist in internal knowledge requests
with synthesized reports & internal analysis, making sure that the
requests are handled on time
- Assist
in writing Knowledge@Hands (i.e. 2-4 page overviews synthesizing research
findings on key industry topics)
- Assist
membership and ARF staff use the Knowledge Center tools and resources.
- Assist in designing and implementing
the Knowledge Architecture, classifying and maintaining data files,
historical archives & inventory of ARF publications.
- Assist in content creation for the
Knowledge Center publications – such as the ARF Newsletter- as well as for
the ARF Website
- Oversee
Knowledge Center interns
QUALIFICATIONS
- Excellent
Academic Credentials; MLS from an ALA-accredited institution
- Experience
analyzing secondary data and providing synthesized reports
- Experience
and proficiency in database (e.g. Nexis, EBSCO, WARC, Red Books) and
online research a must!
- Min
2-3 years of relevant experience
Strong analytical thinking and data focused
- Proven
track record of building and leveraging good working relationships
- Excellent
Interpersonal and customer service skills
- Excellent
written and oral communications skills
- A
team player and enjoys a fast-paced work environment
- Excellent
Computer Skills – Microsoft Office, Internet Proficiency
- Familiarity
with the advertising and research industries
Contact
Submit your resume and cover letter to The ARF jobs
email at Jobs@thearf.org